OpenAI Takes on Google with ChatGPT-Powered Search Engine

New Delhi: OpenAI announced the launch of a ChatGPT-powered search engine on Thursday, positioning the artificial intelligence company as a potential competitor to Google in the lucrative search market. OpenAI’s new feature is currently available to ChatGPT’s paid subscribers but will be expanded to all users in the future. This represents a considerable shift for OpenAI. The company’s popular AI chatbot, ChatGPT, is set to transform from an information resource with real-time search functionalities to a tool operating stand-alone.

ChatGPT was developed last year through large volumes of internet data but could not respond to live information or current events. It looks to eliminate this by allowing users to immediately find the latest news stories, scores of sports, or anything else that is current, with the addition of the search. OpenAI says it began previewing the feature in July of last month with a few users and publishers. The new function will include source links, the company says, to information from partners like News Corp and The Associated Press. Yet it needs to be clarified if such links will lead users to the sources of information.

This happens when Google also rolls out AI in the search giant. In May, the search giant Google introduced AI-generated summaries right on top of the search results so people can find quick answers that they would want to know even without going to an outside website. While it could simplify searches, this was criticized as not giving accurate information at times, dubbed by many as “hallucinations.”.

This kind of improvement in the search space from OpenAI has caused news organizations to cry out for more, and various news stations have stepped out to voice their accusations of AI firms publishing their content without permission. Earlier this year, The New York Times and its partner Microsoft sued OpenAI. News Corp, which owns the Wall Street Journal and New York Post recently filed a similar suit against AI-driven search platform, Perplexity. Struggling to provide timely information while still keeping within the bounds of copyrights of media houses, with its new search engine, is yet another delicate balance the tech giant must conduct against its competition.

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